Tesla Inc. is hiring public and government relations staff in China as the world’s biggest car market becomes a more important source of income for the top electric-vehicle maker.
The Palo Alto, California-based company is seeking new hires in China’s large cities, as well as smaller hubs including Shijiazhuang in Hebei province near Beijing and Haikou, a port city that’s the capital of the island province of Hainan, according to a job advertisement that was confirmed by a company representative. The online ad didn’t specify how many people Tesla is looking for but the recruitment posting covers 10 cities.
The hirings are in contrast to Tesla’s media approach in the U.S., where its communications team has largely been disbanded. The company, run by billionaire Elon Musk, hasn’t responded to inquiries from Bloomberg and other media outlets for nearly a year, and many of the people who were in communications roles have moved on to jobs at other tech companies. Chief Executive Officer Musk does appear on podcasts and is an avid user of Twitter.